RVA Star Lez Sparks up Entrepreneur Talk on ‘EveryDay People’ and Book Projects
VERSAFI THE BLOG: How did your journey start as an author?
LEZ: My journey started when somebody asked me to put an ad in an underground magazine. It sounds crazy, but Long story short, I couldn’t place the ad in the magazine. The owner stated to me that he wanted to include information about a drug dealer. During this time (the early 90s), somebody wrote books about Street Pharmaceutical Sales Men. I gave him a few suggestions on making the story better and engaging for his audience. He asked me to be the author. As I had never written a book before, I was a little hesitant; I enjoyed English in school but again had never written a book. I accepted the offer, and here I am today.
VERSAFI THE BLOG: A lot of authors are self-publishing their books now. How has the process been for self-publishing your books?
LEZ: Self-Publishing was the best choice I have could have made. It allowed me to have creative control, determine what my deadlines would be. No one gets a percentage of the money that I earn. One of the most incredible things that I have gained is independence and knowledge. I am a firm believer in the adage, give a man a fish, and you feed him for a day; teach a man to fish, and you feed him for a lifetime.
VERSAFI THE BLOG: How many books have you written in total, and what genre do you write?
LEZ: I have written three books, two of which are self-published Urban Fiction; A Lesson Learned and Choices. Both are on Amazon; People can purchase autographed copies via my website lezcover2cover.com. The third book focuses on Customer Service, a big stretch from Urban Fiction, but I’m huge on promoting OUTSTANDING Customer Service.
VERSAFI THE BLOG: By reading your bio, you are a real example of a boss, babe! Now with being a cast member of ‘Real Women of RVA,’ how does it feel to be a part of a sisterhood with the other ladies?
LEZ: It’s a different experience because you’re put in front of a camera as you get to build relationships with women that you don’t know. Getting to know the ladies was challenging because it takes me a minute to form friendships/sisterhoods/relationships with people I don’t know. My schedule often took me away from the activities that B.L.U.N.T. organized for us.
VERSAFI THE BLOG: Tell us a little bit more about ‘Everyday People 365.’
LEZ: EveryDay People 365 (EDP365) was created to reach everyday people. I wanted to create a platform for individuals to be able to have a voice. It started as an online magazine, including monthly topics such as Grown Folks Business (Adult topics), Health and Wellness, Entertainment, an Authors page, Entrepreneurs spotlight, and Fashion. I later started Everyday People 365 Facebook live shows, which currently airs every Tuesday at 7 pm -EST. One of the great things about creating this platform is that I’ve met several dynamic people.
VERSAFI THE BLOG: The whole ‘Lez Cover to Cover’ Brand is impressive! What message do you want your supporters and target audience to know about your brand?
LEZ: I want the audience to know that I continue to work hard to take my brand to new levels. Anyone who is getting their feet wet as a Brand Builder, Entrepreneur or Business Owner NEVER give up. Understand that building and reaching goals is a process. Some days will be more challenging than others, but that’s when you have to take a step back, regroup, and find the lesson in things that didn’t work. On the days when you excel, don’t get comfortable strive for more. Strive for greater! I also extend the opportunity to your readers to promote any of my platforms. I offer webinars and promotional packages. Lezcover2cover.com
VERSAFI THE BLOG: Besides being on the show, do you have any other projects you are working on with your business ventures?
LEZ: My organization titled Entrepreneurs and Business Owners (EBO) just launched in August 2020, and we’re doing BIG things. We celebrated Black Business Month by honoring two businesses here in Richmond. I just started a Credit Restoration business, and I have a big project scheduled to launch in early 2021.
VERSAFI THE BLOG: What is next for Lez?
LEZ: What’s next is to keep striving for greatness!
VERSAFI THE BLOG: How can readers connect with you?
LEZ: Website: Lezcover2cover.com (Here they will find all that my brand umbrellas)
Please join my FB Group: EBO and Friends –
Thank you for this opportunity. J